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Killer Web Content: Make the Sale, Deliver the Service, Build the Brand

Killer Web Content: Make the Sale, Deliver the Service, Build the Brand

书名:Killer Web Content: Make the Sale, Deliver the Service, Build the Brand

上传:鱼和流氓

时间:2009-01-25

文件大小:2.72 MB

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(PDF 英文版)
by Gerry McGovern
Paperback: 224 pages
Publisher: A&C Black (September 1, 2007)
ISBN-10: 071367704X
ISBN-13: 978-0713677041

If you read one book on managing a website, this is it. A must read for any web manager in any organization, large or small, government or private.

The book helps you to:



provide visitors to their website with the right content at the right time

write compelling web content that users respond to and want more of

make sure their website has the best possible chance of getting into the first page of search results

understand the benefits of blogs, RSS, and e-mail newsletters


详细介绍在此:http://www.acblack.com/Catalogue/details.asp?sku=1422905
Tags:BuilContentKillerSaleSERVICE


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