Now days, every organization either big or small owns a website. But, there are just few websites who have higher return on investment (ROI) or large amount of visitors visiting websites everyday. This is because they have a well-designed attractive website. The appearance of the website is the first thing that one observes while browsing through. Therefore, it becomes a perquisite while designing.

现在，不管是大公司还是小公司，都有自己的网站，但是有几个网站拥有高投资收益率呢？又有几个网站能够吸引大量用户呢？只有设计合理的网站才能吸引客户，才能拥有高收益率。用户浏览网站，首先看到网站外观，所以网站外观是设计中需要考虑的重要因素。

But before working towards design of the website, it is important to evaluate the kind of website you would be creating. The different types of website i.e. dynamic and static have different parameters for designing. Based upon your requirement, you can design an appealing and attractive website.

进行网站设计前，首先确定网站类型，比如说，设计动态网页，还是静态网页。类型不同，设计元素也就不同，根据自己的需要，设计出有吸引力的网站。

Features of a Good Website
高质量网站具备的特征

Every website has different parameters for designing. But, there are certain features or parameters which remain same for a good website. They are:

网站不同，设计要素也就不同，但高质量的网站具有以下共同元素：

• Color Scheme: Selecting a right color combination is very important for your website. If your website is related to children, then select bright colors like red, orange, green, etc to attract their attention. While designing a professional website, it is important to select color scheme which are in-sync with corporate colors of the organization. The colors should also gel with the overall theme and type of services/products offered by the website.
  
  色彩方案：网站需要挑选适当的颜色组合。如果受众是孩子，网站应该选择红、橙、绿等颜色，吸引他们的注意力 。设计专业的网站，会选择与企业标志颜色相似的颜色方案，并且颜色与网站主题、网站产品或服务类型相搭配。
• Navigation: Navigation provides an intuitive way for visitors to follow. The navigation has to be uncluttered and concise, so that it is easier for visitor to browse through the website. You should preliminarily have consistent left and bottom navigation throughout the website.
  
  导航：网站访问者会根据导航系统浏览网页，所以导航系统需要清晰、简明，方便访问者浏览。所有网页的左侧与底部，应该出现一致的导航系统。
• Layout: Layout defines the structure of the website. Nowadays, website's web page real estate is 1024 X 768 resolution; web page real estate is the area in which website is covered as compared to full screen. The font size should be 11 or 12 pixels, so that the text is easily readable. Prefer to select a professional font face rather than fancy fonts.
  
  布局：布局决定网站结构。现在，网页尺寸为1024x768，网页可以占据整个显示屏。字号应该设置为11或者12像素，这样便于用户阅读文字内容。网站最好使用标准字体，避免出现奇怪字体。
• Loads Quickly: Website should have graphics to make it appealing, but avoid having loads of graphics or scripting as it will increase the website load time. If websites takes more than few second to load, people tend to get annoyed and browse through another website.
  
  较快的下载速度：网站可以设置具有视觉吸引力的图片或图像，但数量不能太多，否则会增加下载时间。如果网站下载时间超过几秒，访问者会登录其它网站。

Overall the website should have a user-friendly and well-organized professional look to attract millions of visitors.

网站外观设计应该合理、便于用户浏览，这样才能吸引众多访问者。

WebSmartz Flash Website Builder
Flash设计工具——WebSmartz

Flash Website Builder is one that allows you to do flash website design in just a few simple steps even if you don't know any graphic designing tools. Websmartz is one such website designing software. This software is best for creating Trendy flash website templates.

Flash设计工具可以帮助你进行Flash图像设计（flash website design），只需几个简单步骤，就能完成，即使你不了解图像设计方法。Websmartz就是这样的一种网站设计软件，是一种创建流行flash模板的最好工具。

Within few minutes, you can build flash designer websites, website flash intros and HTML or Flash templates. For more information, visit us at www.websmartz.com.

利用这种工具，你可以在几分钟之内建成flash网站、flash引导页、HTML或者Flash模板。更多信息，浏览www.websmartz.com网站。

网站应该能够增加销售量 提高网页下载速度

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